If you are associated with social media business, then it is important for you to stay updated with the latest news feed related to it. Updating your existing knowledge with the latest feed can be of great help, but you may run short of time to find the relevant news. So, from now onwards you can use your social media profile to get the required news, information and also to communicate directly with the source of news. This can help you in staying up to date with the current happening in your industry.
Some of the most popular social media sites these days, comprise of the following list given below:
It is beneficial for social media marketing consultants or brand managers to create a separate Facebook profile with a company-taken photo wherein, information related to business can be posted. It will help employees in managing a professional appearance while running the Facebook page of the company.
Make sure while doing this, you have hit a like on other companies’ relevant pages and join their groups. This will help you in getting the latest feeds about your competitors and you can also observe how there are ruining their social media account. For example, a marketing agency should follow leading blogs on marketing on Facebook. You can find that blogs, websites and companies posting relevant information and links that make getting news from social media site much easier than searching on Google.
The above mention concept goes with Twitter, apart from one thing that an employee cannot run a separate Twitter account; instead the company’s Twitter account can be maintained and handled. It can follow blogs, websites and a competitor, which is a matter of worry for many companies that what impact it will have on the followers. But the fact is that it does not leave any negative impact on either party, rather it is giving one more follower and a chance to know what their competitors are doing.
Following websites, blogs and brands through the company’s Twitter account can allow you to re-tweet the relevant news after it has been reviewed. Widen your search ability on Twitter and follow all important accounts to get the required latest updates.
LinkedIn has various resources that can help you in staying updated with the latest trends, events and news about other companies. Employees can use their person LinkedIn account to post questions related to their industry on LinkedIn Answers. This will help in starting a discussion amongst professionals of other industry. In addition, answering questions of other users can also help in improving professional brand awareness and credibility.
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